JoyJewel

I designed this website for a Chinese business specialised in commerce of diamonds and jewels. This is a design from some years ago and yet its minimal concept, elegance and simplicity makes it still very effective. Its a website full of written information about diamond business specifications, with many different sections related to its e-commerce.
For JoyJewel I also designed their logo, in short two symmetrical J creating a shape that recalls a waterfall leading the eyes to the name of the business in minimal typeface down below.